About Us | Digital Outlook

By questioning the traditional agency model we’ve come up with some pretty smart answers. We’re lean, we’re honest, we’re collaborative and we create excellent work that’s tailored to you.

WHAT WE DO

STRATEGY & PLANNING

No matter what the project size, we ask and we analyse to define clear strategic goals and produce a plan to ensure a smooth delivery. Everything is documented and approved up-front to ensure there are no nasty surprises.

ECOMMERCE WEBSITES

Designing and building marketing driven online stores is what we do best. Adobe Magento, Shopify and WordPress are our platforms of choice.

CONTENT WEBSITES

We build engaging content experiences and websites for retailers, publishers and small businesses. Using our collaborative model we can build on platforms such as Wordpress, SilverStripe and Expression Engine.

INTEGRATIONS

You name it. We can integrate with it. Few websites these days are stand-alone entities and we can integrate with anything from Inventory and POS systems through to accounting and CRM platforms.

OPTIMISATION SERVICES

Once your site is built the journey has only just begun. We use tools such as Google Analytics and Visual Website Optimizer to gather information and turn the data into actionable insights. We iterate and we iterate again.

MAINTENANCE & SUPPORT

We can support you to maintain your platform post launch, making tweaks to improve conversations or troubleshooting technical issues that may arise. Think of us as an extension of your team rather than a vendor.

View our work

WHY US?

TRUSTED BY THE BEST

We may be small in size, but we continue to work with established Australian retailers and fast-growing start-ups.

We have more than 10 years of experience working with Magento and WordPress and optimising online businesses, thanks to a talented team of certified developers
and project managers.

IN IT FOR THE LONG HAUL

The launch of a new website is only the start of the journey for us. We thrive on becoming an extension of your business and taking responsibility for maintaining and growing your website.

From basic bug fixes and general maintenance through to building new features and ongoing optimisation, we see ourselves as an integral partner.

WE’RE A BIT DIFFERENT

We’re a little different to most other agencies. We work from a shared office in Brighton VIC, have an in-house dev team in Hanoi and keep our costs sensible so you can spend your budget where it counts the most.

We also don’t mind taking on work from other agencies or developers, don’t have a revolving door of project managers or bill you for account management.

DEVILS FOR DETAILS

We’re big on details – the more detail we go into with our specs, wireframes, briefs, project plans etc, the smoother your delivery. So forgive us if we ask you lots of questions at the beginning.

We keep the project on track and manage risk using a clear project plan and regular communication using tools such as Jira, Basecamp, Trello and face-to-face meetings.

PROJECT STAGES

1. Understand the objectives
2. Formulate a strategy & solution
3. Design &
Build
4. Test &
Deploy
5. Monitor,
Manage &
Grow

What Our Clients Say

Digital Outlook has been outstanding for our business. Before partnering with them to redevelop our website, they took the time to deeply understand our brand, customers, and market. Since then, they’ve seamlessly integrated with our business, dedicating the necessary time to grasp the detail our brand demands. They work closely with us to achieve and sustain the high standards we envisioned for our website.

No request is ever too much, or problem too big. Nigel and the team respond swiftly, calmly, and efficiently to any challenges. We appreciate working with them, their professionalism, knowledge, and ideas that they bring to our team. I highly and confidently recommend Digital Outlook.

Natalie Brusnahan Head Of Retail (partners since 2019) Provincial Home Living
Digital Outlook has been a game-changer for our business. Unlike other agencies we’ve partnered with, they take the time to fully immerse themselves in our operations, gaining a deep understanding of our customers and industry. They seamlessly integrate into our team, working with us rather than just for us.

They’re always ready to go the extra mile, consistently bringing us innovative ideas and responding swiftly when there are issues. As a small business, we appreciate their focus on finding smart strategies to boost our revenue and streamline our processes. I highly recommend Digital Outlook and have confidently referred them to other businesses.

Kate Peddie Marketing Director (partners since 2016) SportsCo
After working with the team at Digital Outlook for a number of years, the quality of service and the whole journey was amazing. They are very process-driven in the way they scope their projects, UX and design perfect for our brand and development quality very good.

From end to end, Digital Outlook has made our life much easier.

Diogo Rodrigues eCommerce Manager Havaianas
We love working with Digital Outlook!

Nigel and his team are professional and service-oriented, and have been great at understanding quite a complex brief and the needs of our business. They’ve implemented eCommerce solutions on both Magento 1 and Shopify, following a clear, structured process with no unexpected surprises.

We have loved working with them, and highly recommend them!

Fleur Studd Owner (partners since 2015) Market Lane Coffee
Nigel and the Digital Outlook team are an absolute pleasure to work with! They are true professionals and masters when it comes to project management. They took time to understand the Homyped rebrand and worked closely with us to achieve our ambitious plans; delivering a high-quality ecommerce website, both on-time and on-brand, to ensure longevity for the business.

Would highly recommend to anyone looking for a reliable digital partner!

Brogan McClelland Marketing Manager (partners since 2018) HomyPed
It has been an absolute pleasure to work with Digital Outlook. Right from the very start, they made an effort to understand the project and design a website that worked for all parts of our business and supported our Taste Of Harmony campaign.

We’ve worked with Digital Outlook for more than four years and have doubled our participants and only have positive feedback on how great and easy to use the platform is, from our corporate partners and the public.

The team continues to support our business and improve the platform year-on-year.

Sebastian Geers Program Manager (partners since 2015) A Taste of Harmony
CareAbout partnered with Digital Outlook in 2017 to develop our website at a time when the business was starting out.

They led the process from start to finish, gaining a solid understanding of our business and requirements and they are a key part of our team as we continue to grow and the online platform becomes even more important.

They have been professional, organised and responsive as well as fun to work with.

Melissa Marshall Digital Manager CareAbout

WANT TO GET STARTED?

We’re always interested to hear about exciting, new projects and can advise you on the best solution for your budget. If we can’t assist, we’re happy to refer one of our partners who might be a better fit for the project.